Mwananchi Communications Limited, a subsidiary of Nation Media Group,
and publishers of Mwananchi, The Citizen and Mwanaspoti newspaper is
looking for motivated and highly experienced individuals to fill the
position of:
Job Title: Marketing Officer
Industry : Print /Digital Media
Job Function : Marketing / Communications
Job Experience Level : Mid Level
Minimum Years of Experience : 2-3 years working experience
Minimum Academic Qualification : Bachelor
Job Summary
To design, develop and implement marketing strategies aimed at building the equity of MCL products.
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CHECK SCHOLARSHIPS OPPORTUNITIES, CLICK HERE! Full Job Description
§ Develops the MCL’s annual strategic marketing plan and manages its implementation in a timely and cost effective manner
§ Coordinates all the MCL’s various marketing functions so as to maximize synergies
§
Develops strong brands, targeting identified market and consumer needs
in order to expand the market and increase the MCL’s share of market in
the various systems segments
§ Coordinates the continuous gathering
of information and feedback from customers, the trade and market place
(through market analyses and market research) to guide tactics and
strategy to meet identified needs.
§ Develops and implements a
standard brand communication approach, common to all the Group’s
products in the areas of brand image, merchandising, promotional
activities
§ Develops and implements the MCL Sales and Marketing Best practice programmes
§ Prepars and manages the approved MCL marketing budget.
§ Any other duties assign by your immediate supervisor.
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HOW TO APPLY
Interested and suitably qualified individuals should forward their applications enclosing a detailed CV and copies of professional certificates and a day time telephone contact by August 27, 2019 to; hrm@tz.nationmedia.com
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