Before
What happens before an interview will help you succeed. This includes taking the following steps:
- Assess your strengths and weaknesses, your likes and dislikes, and your goals
- Prepare and practice: know where you are going and get your interview suit ready in advance
- Have a routine that you will follow the day of the interview
Assess
Before you even walk into the interview room, you need to assess a few things:
- Your strengths and weaknesses
- Your likes and dislikes
- Your goals
Know Your Strengths and Weaknesses
It’s vital that you know your strengths and weaknesses because you should compare them to the job description. Is there a match between what they are looking for and your skills and abilities? If some of a job’s most important skills and abilities appear in your weakness column, there is no match. If your top three or four strengths appear in the job description, there is an obvious match.
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Know Your Likes and Dislikes
A huge difference exists between spending your entire workday interacting with people versus sitting in front of a computer screen analyzing data all day. Creating a spreadsheet that highlights sales figures and presenting that to your boss weekly is vastly different from standing in front of a group of twenty to thirty peers and managers and presenting that data.
You must know your likes and dislikes because a workday can be long, and you should at least like most of what you will be doing. Some people are motivated by the amount of money they will make in a job, however, and if that works for them, it’s sufficient. It’s also important, however, to like the type of work you will be doing. It makes for a miserable day, week, month, and year if you do not.
College internships are key because they expose you to work you might like, as well as work you definitely would not like. Having as many internships as possible is a goal every college student should have. It may be helpful to know that the vast majority of companies hire mostly juniors because they will graduate in one year and some companies would like to extend full-time offers to their summer class. But don’t let that dissuade you from seeking an internship if you are a freshman or sophomore. It may be more difficult to obtain an internship, but it’s definitely worth the effort if it gets you closer to what you do or do not want to do on a full-time basis.
Know Your Goals
While in college, it’s beneficial if your internships help you understand exactly what you want to do, and exactly what you need to do to get there. For example, if you are interested in marketing, you might have a sophomore internship at an advertising firm. You might end up doing mostly administrative work, but you get some exposure to the creative team. One of the team members allows you into a couple of meetings (with your manager’s permission), and you experience what their job is like. This is it for you! This is what you want to do.
Your next logical step is to discuss with your manager if the next summer is a possibility, especially if you could work with the creative team. You hope your manager is so impressed with your work, your attention to detail, and your passion that you receive the open slot next summer in the creative department. If you aren’t guaranteed a job the following summer, make it your goal to target more advertising agencies and garner a job in a creative group. The more directed you are, the more likely it is you will get the job you want.
Prepare
Preparation is key to succeeding in the interview process. The following steps will help you get a second round of interviews:
- Research the industry, the company, the competitors, and the interviewer (if possible).
- Practice answering interview questions.
- Have a full dress rehearsal three days before the interview.
- Know where you are going in advance, and get there thirty to forty-five minutes early.
- Have a routine the day of the interview.
Know the Industry, the Company, the Competitors, and the Interviewer
Completing the research step ensures that you have fully researched the company, the industry, and the competition. Knowing how to interview well within the industry and company will help you get a second interview. Having relevant background information might give you helpful hints on how to position yourself.
Practice Answering Interview Questions
The section of this chapter titled “Different Types of Questions” has a detailed list of the top questions asked during an interview and strategies to succeed with each question. Pay close attention to that section to help you prepare for an actual interview. For now, before you practice actual questions, you can do four things:
- Check with your career services department. Do they have an interview guide? Do they hold interview workshops? Will they conduct a mock interview with you? If so, take advantage of what is offered.
- Google additional interview questions and look in the mirror as you practice answering these questions. Get an interview buddy to ask you these questions, as well as probing questions, to dig deeper into your answers.
- Be confident when answering (even if you don’t feel confident), be positive, and don’t undersell yourself.
- Focus on the results of each of your projects, tasks, and courses. A results-oriented candidate has a better chance getting the second interview and potentially the offer.
Have a Full Dress Rehearsal Three Days before the Interview
Being prepared reduces stress and improves performance. Here is a checklist of things to do and consider before your interview day.
- Make sure your interview suit is clean and fits perfectly. You should feel very comfortable in the clothes you wear for an interview. This helps build your confidence.
- Pay attention to colors and style. If you are interviewing at a company where the dress is casual, it is still best to dress in a professional, conservative manner. Men and women should consider conservative suit colors such as navy, beige, and black. White or beige shirts give a very professional appearance. If you are not sure, it might help to shop at a professional clothing store.
- Shine your shoes and be certain they are in excellent shape. Women should wear closed-toe shoes with moderate-height heels.
- Take care in all aspects of your appearance, including your hair and nails.
- Bring extra copies of your résumé.
- Write down well-researched questions before the day of the interview.
- Carry a professional-looking briefcase that has an inside portfolio containing paper and a pen.
- Keep a small bottle of water in your briefcase in case your mouth gets dry.
- Carry a cloth handkerchief in case your face perspires (for any reason). Some people sweat more than others and using a handkerchief is more professional (and sanitary) than using your hand. Avoid tissues because they can leave a residue that doesn’t make a very good impression. On a somewhat related note, if you happen to sneeze during an interview, sneeze into your sleeve versus into your hands. The interviewer will not want to shake your hand otherwise!
Know Where You Are Going
Getting lost on the way to an interview will only increase your stress, so know exactly where you are going, even if you must make a trial trip. Few things are worse than being late or arriving looking like you just did the one hundred-meter dash.
Routine
Establish a Routine to Follow the Day of the Interview
The most successful interviewees have a routine that includes the following:
- Set two alarm clocks to make sure you wake up early enough to have plenty of time to get ready for the day.
- Have your interview suit ready to go, your shoes polished, a portfolio with two to three copies of your résumé and a working pen, and five to seven questions already written down.
- Arrive at least thirty minutes in advance to avoid the slightest possibility of being late. You may wait in your car or a coffee shop until fifteen minutes before the interview. You don’t want to let the interviewer know you are there thirty to forty-five minutes early.
- Read or listen to something inspirational before your interview.
- Carry a small bottle of water in your briefcase in case your mouth gets dry.
During
The moment you have been waiting for has arrived—the actual interview. Keep six things in mind:
- Body language
- Networking updates
- Focus
- Authenticity
- Questions to ask toward the end of the interview
- Questions about the next step
Body Language
It is important to be aware of nonverbal impressions such as your handshake, eye contact and eye movement, posture, and facial and hand expressions. A sizeable percentage of what we communicate comes via body language:
- Eye contact
- Smile
- Handshake
- Posture
Eye Contact
Maintain good eye contact throughout the interview. It’s OK to look away occasionally, but, for the most part, eye contact should be steady. It shows confidence and inspires trust in all that you say.
Smile
When you are feeling stressed, a smile usually relaxes your face, which usually helps you to relax overall. An introductory or occasional smile shows that you are enjoying the conversation, and it adds to your confidence factor.
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Handshake
Practice your handshake. The Goldilocks approach is best: Don’t crush the interviewer’s hand, but don’t give a soft, floppy handshake, either. Your handshake should be firm and businesslike. If you get nervous to the point of having a sweaty palm, wipe it against your pants leg or skirt just before you shake your interviewer’s hand.
Posture
Sit up straight with your shoulders back and your feet firmly planted on the ground. It’s fine to cross your legs if you feel more comfortable doing so, but avoid looking too relaxed. You should be poised and fully focused on the interviewer, ensuring that you answer all questions to the best of your ability.
Networking
If you’ve met others in the company, mention that up front. It’s a great way to open an interview because you establish that you’ve already met others at the company, and the interviewer also can contact them for feedback.
Focus
The more focused you are during an interview, the more successful you will be. Focus on the question asked and answer it directly. If you think you’ve gone off course for any reason, it’s OK to ask the interviewer if you are on the right track. Your answer should have a beginning, a middle, and an end that includes a real, tangible, and preferably positive result. Here is an example of a question asked and an effective answer:
Question: Jenna, what was your biggest contribution to the company you interned with last summer?
Answer: Throughout the summer, we had approximately five to six team meetings where the entire staff of ten engineers and their direct reports were present to discuss the major goal of the summer: the construction of a new courthouse.
I was tasked with drafting the agenda of these meetings and the agenda notes, which verified all that was discussed and agreed upon. The agendas directed complex meetings, and the agenda notes served as key documents that verified and clarified what was discussed and agreed upon during the meetings.
My first draft of the first agenda was much too broad, but with feedback from my manager, I ensured it included all the details necessary to hold a productive and effective meeting and created the structure for the agenda notes document. The agenda notes were typically three to five pages long, and by the second meeting, I was drafting the agenda and publishing the notes without any revisions from my manager.
I received exceptional feedback from several department heads because, in many instances, the notes saved countless hours of work. For example, during the third meeting, we reversed course on a previously agreed-upon strategy for the front columns of the courthouse. One of the key assistant engineers was not at the meeting, and when her peer brought her up to speed, he forgot to mention that the columns were changed from the Roman style columns to the Grecian columns, which needed a more intricate support system from the roof to the courthouse steps. Luckily, she read my agenda notes, which highlighted any course changes in red, and saved about two weeks’ worth of work, which was easily several thousand dollars. It also kept everyone on track regarding the completion date, which is June 2014.
To improve this process overall, I loaded the agenda and the notes into the department’s central files so instead of relying upon hard copies or e-mailed copies, everyone had one place to go for this important document that kept everyone on track. They are still using the improvements I implemented, so I’m very proud of that.
The answer’s beginning set the stage:
- Throughout the summer, we had approximately five to six team meetings, where the entire staff of ten engineers and their direct reports were present to discuss the major goal of the summer: the construction of a new courthouse.
- I was tasked with drafting the agenda of these meetings and the agenda notes, which verified all that was discussed and agreed upon.
Notice it had a middle that allowed you to understand how things were working:
- My first draft of the first agenda was much too broad, but with feedback from my manager, I edited it to include all the details necessary to hold a productive and effective meeting and create the structure for the agenda notes document.
- By the second meeting, I was drafting the agenda and publishing the notes without any revisions from my manager.
Positive momentum was built throughout the answer, and Jenna shared the positive results of her work:
- I received exceptional feedback from several department heads because in many instances, the notes saved countless hours of work.
- To improve this process overall, I loaded the agenda and the notes into the department’s central files, so instead of relying upon hard copies or e-mailed copies, everyone had one place to go for this important document that kept everyone on track.
- They are still using the improvements I implemented, so I’m very proud of that.
Authenticity and Honesty
Never misrepresent anything about yourself during the interview:
- Don’t indicate you are fluent in a language if you aren’t.
- Don’t mention you know a computer program that you clearly don’t know.
- Don’t mention you’ve been to a certain city if you haven’t been there.
Interviewers have a way of discovering any misrepresentations, so save yourself misery and humiliation by being authentic and honest.
Questions to Ask toward the End of the Interview
This important step in the interview process is relatively easy and can be done in advance of the actual interview. Use the research you’ve already conducted to formulate five to seven questions you’d like to ask at the end of the interview. Table 8.1 "Topics and Potential Questions" includes some topics and potential questions.
